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toys & games for kids

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Shop Kids' Toys and Games at JCPenney

Playtime has never been as fun as it will be with some cool games and toys from JCPenney. The whole family will love our collection of toys and games that encourages creativity, educational activity, and total enjoyment from brands you love, like Disney, Barbie, LEGO & more!


Parents will be amazed by the options for your babies and toddlers to learn, pretend, and have a blast with dolls and action figures, stuffed animals, and ride-on toys. And there’s nothing quite like cuddling with one of our many stuffed animals.


Whether your kids love indoor or outdoor fun, make your backyard exciting with discovery forts and batting tees. Build with LEGO sets, play dress-up, or sit down to a board game with our variety of indoor choices. You'll discover plenty of games for kids to spark their imagination and keep them busy.


You'll love our vast Disney collection that includes activities from Toy Story 4, the Lion King, Frozen 2, Marvel’s Avengers, and much more. Does your child love Spiderman or Star Wars? Check out our collection of fun activities centered on their favorite movies and TV characters.


Your children can explore their creative side with our collection of paint sets and art supplies. When it’s time to get them moving, we’ve got backyard trampolines, bikes, and skateboards. Your children will enjoy pretend-baking or playing with dollhouses that are as big as they are, or playing with a remote control car or Nerf Blaster.


If you're like most people with budget and time constraints, you'll appreciate the affordability and selection at JCPenney. We offer everything you need to provide fun and educational opportunities for children of all ages. Discover both indoor and outdoor toys that provide hours of entertainment for everyone at a price you can afford.