Jewelry & Watches Store
EXTRA 30% OFF*
with JCPenney Credit Card & Coupon or Code: GREATMOMFine & Fashion Jewelry | select styles
already reduced 35-60% OFF | Ends 5/10
Mother's Day Gifts
It's her time to shine! Forget the flowers and give her a gift that lasts.
EXTRA 10% OFF*
with coupon or code: GREATMOMFine & Fashion Watches | select stylesalready reduced 15-50% OFFEnds 5/10
EXTRA 30% OFF*
with JCPenney Credit Card &Coupon or Code: GREATMOMPersonalized Jewelry | select stylesalready reduced 55% OFFEnds 5/10
Save 80%
Lab-created white sapphire in sterling silver $15 ea., reg $74.98 ea. Limited time special, while supplies last. Excluded from coupons & rewards.
EXTRA 30% OFF
with JCPenney Credit Card &Coupon or Code: GREATMOMFashion Jewelry & Fashion Silver
select styles | already reduced 45-65% OFFEnds 5/10
Diamond jewelry guide
Diamonds are the earth's hardest mineral, but that doesn't mean buying them should be.
Gemstone buying guide
View our gemstones and learnwhat makes each one unique.
Jewelry Education
Learn about the 4C's, metal types and so much more!
Special Financing
24 or 12 months Special Financing on qualifying fine jewelry and watch purchases by 12/31/21 on a JCPenney Credit Card. Get Details
Special Deals
Up To 80% Off Fine Jewelry

Special Deals
Up To 80% Off Fine Jewelry
Time For A Deal
Up To 50% Off Watches

Time For A Deal
Up To 50% Off Watches
Shop from the Jewelry Store at JCPenney
Achieve a perfectly polished look with items from the jewelry store at JCPenney. Whether you're looking for the ideal engagement ring for your significant other, a fine necklace and pendant, or stylish fashion jewelry that mixes and matches well for everyday wear, our jewelry store has pieces that suit your needs, style, and budget. If you're looking for a memorable holiday gift, or special birthday gift, then JCPenney is the place to shop.
Present high-end watches to dads, husbands, or brothers, or give your niece or daughter personalized jewelry to commemorate her graduation. Fine jewelry, such as a 14-karat gold and diamond anniversary ring, makes a great choice for celebrating life's events, while matching jewelry sets with a necklace, bracelet, and pair of earrings are great options for wives, moms, and daughters for special occasions.
Jewelry & Watches to Elevate Your Look
Simple yet elegant fine jewelry is sure to enhance your style. Diamond stud earrings exude classic beauty and pair well with almost any outfit, while 14-karat gold hoops offer a discreet accent that lends a hint of class to everyday attire. From traditional pearl necklaces that mesh well with formal gowns and plain chains with cross pendants that display your faith, to pendant necklaces flush with birthstones and name or initial designs ideal for everyday wear, fine necklaces from our jewelry store deliver big on beauty and fashion.
Experiment with fun and funky styles by choosing boldly colored fashion jewelry pieces with chunky design elements, or opt for pieces that add flair to special event clothing like ornate chandelier earrings or silver jewelry like stacked bangle bracelets. Whether you have simple tastes or prefer more elaborate accessories, the JCPenney jewelry store has you covered with fashionable designs that meet your style requirements.
Shop Personalized Jewelry for all>>>>